Turn key Web Analytics appliance that provides Google Urchin Web Analytics in an easy to implement, safe, secure deployment.
Powered by Coradiant, Analytics In A Box is the first turnkey appliance that provides Google Urchin Web Analytics in an easy to implement, safe, secure deployment model. With Coradiant Analytics In A Box you get immediate insights into key performance data without the hassle of page tagging or sifting through log files.
Most Web analytics applications collect data on visitor behavior by tagging web pages or by creating large log files. As sites change, keeping track of page tags or maintaining a large cache of log files are the only two available options to create reports and analyses needed to understand site behavior. This puts enormous pressure on corporate resources to ensure that all tags are up to date or that log files are properly archived. Furthermore, these data are usually available through hosted solutions that may not meet your security needs. Typical issues encountered in a majority of Web analytics implementations are:
Web analytics has become a complex undertaking for IT departments. Users lament that current Web analytics solutions are not the nimble source of actionable data that Marketing and Sales organizations would like them to be. After all, a timely understanding of customer behavior data and the impact of that behavior on goal attainment and conversions is crucial to the bottom line and to being a winner in the marketplace.
Powered by Coradiant, Analytics in a Box relies on passive data capture to put analytics directly in the hands of the people who need it most – Marketers and Strategists.